Branding Core workshop
Find the core of your brand and make EVERYTHING easier!
Branding and strategy can be confusing, but this workshop will solve all of that! You will find three key elements that are the foundation of your company and guide all of your team. From marketing and sales to culture and business development.
A One-of-a-Kind Workshop Designed for Simplicity
This focused workshop helps you uncover the essence of your brand and strategy. By simplifying your purpose, identity, and approach, you’ll create a brand that’s clear, easy to understand, and more impactful than ever before.
Stay ahead of competitors
No one else will be as clear and effective as you when you have these parts defined.
A strategy for everyone
Easy to understand and effective to execute. Get everyone onboard!
Make everything clear
Know why you exist, how you are different and what to do to succeed.
Keep it together
Make everything like business development, culture and marketing work together and follow the same yellow brick road.
The only workshop that defines the value you create, how you differentiate yourself, and finds your magic formula to success.
Finding your Super Powers
In this workshop, you will find your three super elements: Value Creation, Brand Position, and Key Method. These are the backbone of your brand that all other elements rely on. After solving these three elements, you will feel the direct effect on all other elements. and your brand will directly have a superpower effect.
Read more about The Branding Table here.
The reason behind everything you do
Value Creation is the underlying value in everything you do. When a customer buys your product, they are buying a solution. This part of the workshop helps define what it is that the customer is trying to solve. Once you know that, then all your communication and business development can reflect that core desire.
Stand out from the crowd
Brand Position separates you from the crowd by owning a place that is available, profitable, and suits your brand. Every company knows that they are different but it is hard to put it into words. That’s why it is so hard to communicate it. If you don’t define your unique position, the customer sees you as the same as your competitors.
Do it your way!
Key Method is your way of solving problems and new situations. These happen every day and they can be small and big. We are most effective if we have a simple and authentic way to deal with them. Everyone is unique and you can’t copy another company, your method needs to fit your team and your offering. Once you find it, you will be unstoppable!
The magic formula…
At the end of the workshop, you will have a clearly defined strategic phrase that summarises your Super Powers. This short formula is easy to remember which makes it easier to share and remember.
From this formula, you can create more advanced internal strategies depending on your department (marketing, sales, etc). But all of these are now working together, that is the success factor!
All of this is to make sure you focus on the right thing, at the right time so you get the right results.
Price
Collaborative Workshop
Get ready to team up and turbocharge your Super Elements at our collaborative workshop! Join forces with fellow participants as we dive into each other’s Super Elements and lend a helping hand. 🤝
Together, we’ll unlock a treasure trove of insights and understanding, supercharging our own solutions in the process! Let’s pool our brilliance and make some serious magic happen! ✨
6 900 kr/person
Company Workshop
Join us for an engaging, 3-hour workshop designed for your team! 🎉 We’ll dive into the Super Elements of your brand—uncovering your unique value, positioning, and what sets you apart.
But we won’t stop there! We’ll show you how to implement these insights and transform your business.
Get ready to collaborate, innovate, and make some magic happen! 🚀
25 500 kr
All prices are excluding VAT
Global Company Workshop
Alrighty, let’s kick things off with a bang! 💥 To deliver top-notch results, we’re diving deep into understanding the nitty-gritty of your brand structure. We know large corporations can seem like mazes, but fear not, we’ve got this!
Together, we’ll unravel the complexity and pave the way for some seriously awesome outcomes! Let’s rock and roll! 🎸
Curious? Let’s talk.
My name is Kim Westerlund and I am co-founder of The Branding Table. I look forward to hearing about your amazing brand and how The Branding Table can help you and your team.
What others say:
FAQ
First, you fill in your answers to each branding element and send over complementary documents that are relevant to your brand’s current state. You round up a core team that will be part of the workshop that can be held at your office or ours.
The workshop is divided into two separate 3-hour sessions.
The first part is focused on the three exercises above. The afternoon session focuses on taking the knowledge from the exercises and defining the different answers.
After the workshop, you will get a document that includes a summary of each super element including recommendations on how you can start implementing them.
The Branding Table does all the preparations before as well as the summary after.
The actual workshop takes only 7 hours (including lunch). Preparations before the workshop and a summary after need to be done.