Workshop Kit
Boost your ROI with an industry-changing holistic analysis
Take your branding strategy to the next level. Find out what you have in your strategy that is good, what is unclear and what you should focus on. All so that you know your next investment is the right one.
Find out what makes this analysis so unique
This is the only branding analysis focusing on clarity and visualizing your actual branding status. We bring teams together and ensure everyone understands what is working and what is not. From top decision-makers to sales and marketing departments. And everyone in between.
Save time and money
Stop wasting valuable resources on things that don't give results. Know what is worth focusing on to get the best results.
Holistic overview
Everything is included! From the "why" in your business development to your "how" and "what" in your marketing.
See what is missing
Find out where you are strongest or weakest when it comes to quality, quantity and functionality.
Invloves everyone
Your strategy is for all departments and all employees, not just marketing. This tool helps to collaborate across departments and create a more effective company.
We’re the only visual branding analysis in the world.
Easy for beginners, powerful for professionals
The Branding Table makes it easy for any type of business to SEE their current status. From business development and HR to marketing and sales, The Branding Table is built to help you sell more, maximize your investments, and find new ways to change the world.
27 simple questions to get clarity
Stop right where you are and write down everything you can about your branding and strategy. It’s these answers that lay the foundation for the analysis and your future success. Try it out for free and get access to the 27 questions in our downloadable worksheet.
See your entire brand and know where to focus
The Branding Table Analysis maps out and analyses your entire brand. The analysis gives you oceans of new insights about your branding efforts, along with a complete overview of your brand’s potential.
The analysis gives you oceans of new insights about your branding efforts and potential.
Inside and outside
We help you through all of your elements and make a balanced analysis of what you say it is, what you want it to become, and how customers experience your brand.
Balancing the right criteria
Each branding element is analyzed on three main criteria. Quality determines how good it is, quantity shows how much there is to use in the element and functionality determines how usable it is.
Analysis and recommendations
Each element gets its own analysis where the most important details are summarised. These are accompanied by recommendations that you can take control over directly to improve that specific element and improve the overall status of your branding.
Are you quality or quantity? or functionality?
Branding and strategy can become very complicated. We pinpoint your strategic efforts in a unique comparison of quality, quantity, and functionality. We compare how your efforts are divided in-between your purpose (business development), identity (differentiation), and strategy (marketing and advertising)
All of this is to make sure you focus on the right thing, at the right time so you get the right results.
Start today
Small
Employees: up to 50
Turnover: < 100 M SEK
Delivery: 1 month
90 000 kr
Medium
Employees: 50-250
Turnover: < 500 M SEK
Delivery: 2 months
160 000 kr
Large
Employees: 250+
Turnover: > 500 M SEK
Delivery: 3 months
250 000 kr
What others say:
FAQ
First you fill in your answers to each branding element and send over complementary documents that are relevant to your brands current state. Together we create a core team that will be part of discussions as well as pinpoint which key figures will have a separate interview.
We will meet and discuss on three different occasions to go through the categories purpose, identity and strategy. Depending on these discussions we’ll send out a questionnaire to employees and/or customers to get a further understanding of how others see your brand.
Once we have a clear understanding of how you see your brand, The Branding Table starts the analysis process. The results are presented to you and your team at the end of the project.
After the final presentation, you will get a document that includes a holistic analysis of your brand as well as of each element. The analysis includes recommendations, unique comparisons across categories (purpose, identity, strategy) and criterias (quality, quantity, functionality).
The analysis is performed by The Branding Table team. But you know your company and business area far better than us, so we need insights from you and your team to get the inside perspective. So you will need to do a little work as well, but the majority falls on us.
It varies between one to three months. The length of the analysis depends on how large your company is, how many products you have, and how many markets you are competing in.